Poor writing costs time and money. Everything we write must hit the mark, show we understand our readers' needs and lead us to new business.

Business writing often becomes over-complicated and long-winded. Proposals may not meet the desired objectives of gaining new contracts and letters or reports are often left unread or worse, misunderstood.

Employers are expressing concern that their employees have problems with grammar, spelling and punctuation. Organisations lose credibility if their professional image is not first class. Misunderstandings can be extremely costly.

This course is designed to be highly practical and uses examples and exercises that are relevant in today's business environment. participants will be shown how to identify their individual difficulties. In small groups, and in a relaxed atmosphere, they will be helped to understand and correct their errors through instruction, discussion and a series of self-marked, practical exercises. In this way they can benefit from both constructive and objective feedback.

KEY TOPICS

Business Writing

Setting the objective from the reader's point of view
The language to use
Style and tone
Getting organised to write and effective note making
Editing skills
Presenting your material with the right structure
Persuasive writing

Effective English

"Parts of speech" review and what makes a sentence
Identifying common grammatical errors
Spelling rules
Major and minor punctuation marks

COURSE OBJECTIVES

By the end of the course participants will be able to:

Achieve joint understanding with their readers
Write in a clear, concise way that meets their audience's needs
Adapt their style and tone to suit different readers
Overcome writer's block and be effective editors of their own work
Structure material to suit the aim
Set objectives and write persuasively
Present well laid out material
Recognise common grammatical errors and know how to correct them
Spell more accurately
Structure sentences correctly